Everything You Need to Know About Web Stories

CREDIT: GOOGLE

Web Stories are an incredible sort of visual storytelling that may assist you in making your
Google results more appealing to your target audience.
Google Web stories provides users with an experience that is totally immersive, swipe-
based, and full-screen. These features were inspired by the stories that are accessible on
different social networking platforms. This cutting-edge visual format gives you the ability to
compile text, audio, video, still photos, and animations into a slideshow, which you can then
use to investigate a particular topic from the point of view of several senses.
Web Stories are a technology that load quickly and were originally known as AMP Stories.
They were developed specifically for mobile devices and are built on full-touch interactions. It
is in an open web format, which means that anybody may use it on their website to construct
visually compelling storylines that will engage and motivate their audience. Web Stories may
also be easily and inexpensively shared, making this activity accessible to everyone.

Google Web Stories… what are they?


The Google Online Stories platform brings the classic tale format to the web. Google Search
and the Google App, available for iOS and Android devices, are where readers may come
across the articles. You may even put them on your own websites if you want to.
The primary distinction between Google Web story and traditional social network stories is
that you, as the author, retain full ownership and hosting responsibility for your stories and
their contents. Google wants you to consider them “another separate publication style on the
web and more open than the wall of their social competitors.” Because these tales are freely
available, there are no limits on what may be made and distributed.
They may be monetized via advertisements in the same way that traditional tales can.
However, because the tales are your property and are being stored on your server, you
stand to profit. No major players in the social media space.

Advantages of Web Stories


In comparison to social media tales, Google Web Stories has several advantages due to its
open-source nature. They provide leeway and independence for your imagination. Since
they are visual, you may tailor your content to the interests of your target audience.
Also, Google Web Stories provide an original channel for expanding your online presence
and attracting new customers. Due to its inclusion on the open web, the material may be
integrated in a wide variety of sites and programmes. If you put your imagination to work,
you may use them to reach a wider and more diverse audience than ever before.
Due to the format’s interoperability with website analytics, you can also monitor and assess
the success of your Google Web Stories with in-depth data.

What is the process for making a Web Story?


Accelerated Mobile Pages (AMP) is the engine behind Google Web Stories, which have
been made as simple to make as possible.


When making Google Web Stories, you may follow a number of different routes, depending
on what fits your company’s needs and resources the best.
● Alternative Authoring Environments for Digital Stories
You may use the provided code to add Google Web Stories to your site, which can be
created using simple, visual third-party tools. Google’s Newsroom AI and Make Stories are
two of the suggested technologies.
● CMS Web-Stories Add-Ons
Google has released a WordPress plugin for anyone who want to utilise it in order to write
online stories. Their Web Stories Editor is a powerful WYSIWYG editor that combines a wide
variety of features for writing web fiction. It’s currently under active development and already
has a visually appealing, user-friendly interface that makes it a breeze to write your own
stories.
● Creating Unique Software for Online Narratives
Google provides a thorough guide to the Web Stories format that you may follow if you want
to create a narrative with unique features. The book includes both beginner-friendly lessons
and in-depth, step-by-step instruction for individuals who want to become experts in every
aspect of the format.


Useful advice for making memorable Web story


It’s crucial to make sure your message is presented in a visually attractive manner in Google
Web Tales, just as it is with social media stories.
● Consider what you want to say to your target audience as you plot out your tale.
What progression do we expect to see in the next slides? Does it consist of a distinct
introduction, body, and conclusion? How do you want the user to feel and what
thoughts do you want to implant in their mind? Before beginning construction, giving
any or all of these factors significant thought may greatly enhance the final product.
● Provide legible text with so much emphasis on visuals in storytelling, it’s crucial that
the writing be easily interpreted against a variety of backdrops.
● Create attention-grabbing films and pictures, but remember to crop them to a portrait
orientation and 9:16 aspect ratio (for mobile viewing).
● Size your text differently so it’s not all the same size and hard to read.
● You may modify Google Web Stories in many ways, including by adding connections
to your website, calls to action, and advertisements. Put them to good use!
● Caption your videos so they can be read by others who don’t have sound on. This is
a recommendation made by several social media sites. Using the WordPress Web

Stories plugin, you may publish your stories in the Web Stories format, which now
includes support for VTT caption files.
● Run your tale via the Google Web Story tool to make sure it meets all the
requirements to be shown.


Conclusion


In this age that is dominated by social media, it is time to return to the Internet and make full
use of everything that it has to offer. It will assist in the discovery of your brand and in
reaching the audience that is appropriate. It improves the overall experience for the user and
ensures that visitors remain engaged with your website. You have the ability to be creative
while providing your audience with an immersive experience thanks to Google Web Stories.

How To Make Your Web Stories Unique

Try and make a story which relates with the users the moment they see your cover page.  The story should be the story of the reader. The reader must have a feeling, its for me. It starts with a question which needs to be answered.  The cover page is of utmost importance. Grab the attention so that the user continues. With every passing slide, shower information, inspiration through facts or quotes and gems of expertise or forte. And, in the final slide make call to action which is valuable for the user. At the end, that matters the most and in no time, you’ll end up making the best web story ever.

If you’re a natural when it comes to story telling then, web stories are for you. Web stories are small and sassy engaging and griping stories which are now open for the web. The best part is the content, its monetizable. With right practices the creator can be successful on the web. The format is quite similar like Instagram.

Google web stories is a unique opportunity for creators to get famous and earn and decent money. So, before delving deep into web stories read all the guidelines to create them in the best possible manner.

How It Works?

Tell Stories Need to be Seen : In Demand

Since webstories are visuals, ponder what your audience wants to see before creating one. The best rule to follow when making webstories, is to tell stories that need to be seen. There is should be a demand.

Infuse Life into your Stories

Make stories just the way you want, use tools of your choice and deliver your message.

Publish and Share with the World

When you’re done with making part, and truly happy about what you’ve created then publish your story on your site and create a shareable link just like its done in your blog post.

Be Found and Seen

If you’re lucky then your story can be surfaced in the relevant users like Discover and Search.

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